Bridging the gap between Bangkok and Berlin via FashionTech

With smart clothing and wearable technology becoming popular, the marriage of fashion and technology is becoming inevitable. To keep up with the pace, the FashionTech Academy at The PowerHouse constantly feels that it is important to groom the…


Throwback: Three marquee FashionTech events where ElektroCouture was seen

We, at ThePowerHouse love telling stories and we love it even more when we collaborate with friends from different parts of the world to tell these fascinating stories about FashionTech. The year 2017 was a time when we got a chance to look back at…


ElektroCouture presents Vision Quest collection, inspired by the theme enlightenment

“Technology is not scary anymore. It used to be scary, but not anymore. We are all working with friends here,” says Joanna Hir, a London-based, award winning fashion designer, costume designer and fashion stylist while she explains the idea of…


ThePowerHouse INSIGHTS: experience design director Nina Walia (GE, NIKE, Google Jacquard)

We had the amazing opportunity to welcome experience design director Nina Walia during our Open Studio Day. Nina is fashiontechnologist of the first generation, and has worked for Nike+ FuelBand, GE, PBS and many more. Her latest project got her…


LAUNCH: Siemens avantgarde – Recreate the everyday

How to make a washing machine wearable? We got invited by Siemens home appliance to deconstruct their latest washing machine for their 'recreate the everyday' campaign. For us, washing machines are like fashiontech devices - imagine, what we could…


RECAP: Aarhus Walks on Water

Have you ever wondered, how a fashion show on water would look like? On 16th October 2017, the glowing vision came true at Aarhus Walk on Water. Presented by Aarhus University, VIA University College, Headstart Fashion and this.Festival by Filmby…


Happy 3rd Birthday, ElektroCouture!

Today, ElektroCouture turns three years old. What was once just a spark of an idea has grown into an enormous flame and keeps on burning bright. To commemorate this special occasion, ElektroCouture founder Lisa Lang sat down with fashion tech…


Bringing Marlene Dietrich's #FashionTech Vision to Life

Almost seventy years ago, Marlene Dietrich dreamed a wearable technology vision before her time. The German actress envisioned a dress with lights and flowers to create an effect that would "puzzle the people." Years later, ElektroCouture would…


Fusing Fashion and Technology at Telekom Fashion Fusion

In 2016, Deutsche Telekom approached us to curate an ideas competition to encourage groundbreaking ideas in the fashion tech space. This first-of-its kind competition aimed at fostering innovation and collaboration across industries and sectors. The…